Procter & Gamble to open ‘smart lab’ at University of Illinois at Urbana-Champaign
CHAMPAIGN, IL, September 5, 2019-
The Procter & Gamble Company announced today that it will be opening its first Smart Lab at the University of Illinois Research Park.
The Smart Lab will bring together interdisciplinary teams of students from a wide variety of backgrounds to rapidly prototype and innovate in the space of consumer insights. Lab students will work directly with P&G employees to move consumer research projects from concept to execution within weeks rather than months.
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