BARCELONA, November 10, 2020-

Essity, a leading international hygiene and health company, has launched Essity Ventures, a new initiative to promote emerging companies that share the same vision and contribute to redefining the future of hygiene and health, a goal that has become more important than never in times of pandemic.

Essity Ventures seeks technological solutions to improve sustainability, aimed at accelerating the circular economy; Knowledge improvement projects based on data analysis, to provide better and faster responses to consumer needs or marketing solutions that allow reaching consumers in an innovative and efficient way, also occupy a prominent place in the initiative.

"As a global company that provides hygiene and health products and services to millions of people, we believe we can have a real impact on society and the environment," said Helga Gebhardt, Director of Digital Marketing Consumer Goods & Essity Ventures. For years, Essity has worked under the motto "Breaking barriers to wellness" through solutions and daring campaigns. “Now, we are taking a step forward in this direction, cooperating with entrepreneurs and innovation-based projects that can revolutionize the future of health at different stages of life,” concludes Gebhardt.

The experience of an international company to help entrepreneurs
There is no generic approach at Essity Ventures. Each project is evaluated individually to decide its suitability and partnership models. The objective is to collaborate with entrepreneurs and start-ups in the hygiene and health sector with innovative projects and to be able to offer the experience, knowledge and visibility they need to grow and expand their business.

Essity seeks partners around the world, but Spain represents one of the five target countries. Helga Gebhardt, said that “in Spain, we see a flourishing pole of emerging companies that continues to grow and innovate. Now, with the situation of social and economic uncertainty, many are facing difficulties, but it is precisely in times of crisis that innovation plays an especially important role. At Essity, we want to make good ideas come true and redefine the future of hygiene and health."

Focus on hygiene and health projects
Essity Ventures seeks to collaborate with projects related to business areas in which Essity operates - paper for mass consumption, incontinence, baby care, professional hygiene, feminine hygiene. The company has been revolutionizing the future of women's health for years with campaigns such as Viva la Vulva and developing educational programs in various countries. One of the first collaborations of Essity Ventures has been precisely in the field of women's health with Endometrix. This startup has developed the first and only app that enables women to have a more accurate understanding of endometriosis. It is a condition that affects more than two hundred million women and whose symptoms have a profound impact on various aspects of daily life such as education, social life, sexual or mental health.

With this pilot agreement, Essity Ventures offers its platform to promote a conversation without taboos about this disease and allows to take a step forward in this direction, cooperating with first-rate femtech innovations that can revolutionize the future of women's health in different stages of the life.

With a presence in more than 150 markets around the world, Essity can provide a huge boost to start-ups and entrepreneurs when it comes to awareness, scalability, and research and growth resources. It also has the umbrella of knowledge of leading brands in the national market such as Colhogar, TENA or Tork. Any startup can apply at www.essityventuresilab.com.

About Essity Ventures
Essity Ventures is a strategic initiative of Essity, a leading company in the global market for the hygiene and health sector, to lead the change towards a more sustainable and digitally advanced health and hygiene ecosystem. Essity Ventures seeks innovative partners, startups and entrepreneurs with next-generation solutions in different consumer goods sectors, including feminine care, consumer paper, incontinence, and baby care. In operation since 2020, the key areas for Essity Ventures are sustainable products and technologies, merchandising solutions and knowledge based on data analytics. For more information: www.essityventuresilab.com and www.essity.es/essity-ventures.

About Essity
Essity is a leading company in the global market in the hygiene and health sector dedicated to improving well-being through its products and services. Essity products are sold in approximately 150 countries under the global brands TENA® and Tork®, and other major brands such as JOBST®, Leukoplast®, Libero®, Libresse®, Lotus®, Nosotras®, Regio®, Saba®, Tempo ®, Vinda® and Zewa®. Essity has about 46,000 employees. Net sales for 2019 amounted to approximately SEK 129 billion (€ 12.2 billion). Its headquarters are in Stockholm, Sweden and it is listed on the Nasdaq Stockholm Stock Exchange. Essity breaks barriers to well-being and contributes to a healthy, sustainable and circular society. More information at www.essity.com.

About Essity Spain
Essity has been present in Spain since 1998 and currently has 1,200 employees distributed in various production plants and offices.
The Iberia market, which includes Spain and Portugal, is one of the key markets globally. It represents 5% of the group's sales and occupies the sixth position globally. The company has commercial offices in Madrid, Lisbon and Sant Joan Despí (Barcelona), as well as three production plants in the town of Puigpelat (Tarragona) -international logistics center-, Allo (Navarra) and Telde (Canary Islands).
More information at www.essity.es    

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