HELSINKI, June 1, 2023-

Through a unique value-chain collaborative innovation, sustainable specialty materials leader Ahlstrom and cosmetic brand Terre de Couleur have launched a biodegradable and reusable, fiber-based hair cap for home and professional cosmetic use.

Terre de Couleur had an ambitious goal – to remove or decrease the plastic content in their single-use 100% plastic hair cap without compromising the performance nor the usage experience and comfort of hair professionals and consumers alike.

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